Do we want our customers to find what they want and make a purchase as soon as possible? Yes, please! This article, (albeit a couple years old but totally relevant) speaks to the importance of a great Item Detail Page. “A great item detail page does two things: First, it convinces you to purchase this [...]
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If HVAC Installers Had Been Web Developers
I had to have my home AC replaced. I’ve lived with this thought of impending doom for years. My old unit was built in 1974 and its days of tireless service were coming to an end. Last year there was a hiccup, but true to my DIY spirit, I proudly diagnosed and repaired the problem [...]
Try not to Run
Someone posted this T-shirt picture on Facebook today. Translation from Russian: “When leaving work, try not to run.” Have you ever felt like you can’t spend another minute in the office and you’re running for the door at 4:59 pm? Not you? Yeah, right. As if I didn’t see you sticking your extremities into the [...]
The Buzz Around Tech Buzzwords
I must have been 7 or 8 when I first came across the name Ajax – I thought fairy tales were silly, so I was reading Greek mythology instead. At 12, the myth was replaced by a reality: The Dutch team Ajax was becoming a phenomenon in European soccer. In the cold winter of 2005, [...]
How Smartphones and Tablets Are Fueling the New Age of Commerce
Every day someone mentions responsive design. It’s hard for someone who’s been in the industry for a while to understand the appeal of this new buzzword considering all the published works of many experts focusing on contextual design, predicting the evolution of computer use forecasted by the shrinking of processors and the exponential increase of [...]
The Future is Unwritten. – How Windows 8 and OSX Lion will make your .com irrelevant.
For the most part e-commerce is still built on the edifice of certain conventions developed in the mid nineties. Search, Narrow, Reviews, Checkout. We’ve seen these things for years now. We know how they work. Sure, they’ve been tinkered with but for the most part they work how we expect them to. The reason [...]
Social Dev Camp Chicago
Pete Simon talking at Social Dev Camp Chicago on “”Why do I even care?” Designing For the Skeptical User & For Your Community Growth”
Blogging as Recruiting Tool
The Sears User Experience team is hiring, we have positions at just about every level, from executive to entry level.
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