Chad Cline

User Experience Architect
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Music was my first major passion & how I got into this... Started out making websites for bands I was in (and the local music scene) in high school; learning HTML one need at a time. My previous gig was working at musical instrument internet retailer; where I was involved in developing features, enhancements & systems for employee and customer use. Working under Sam was a big reason I started here - he's a gear nerd too. Learn more about him over there <<<

Recent blog posts written by Chad Cline

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“Patterns” and “Pattern Libraries” in UX – a call for terminology alignment

Alternate title: “…ruminations on where we are today” In my previous article, I mentioned a terminology struggle around the use of the word “Pattern” for our enterprise style guide – Sears Pattern Why do I care? Language matters. In an organization like ours, adoption / buy-in is critical. “Pattern” may have meaning to someone […]

Pattern Libraries List

“Patterns” in UX – what’s your definition?

              “Patterns” seems to be an en vogue term right now.  Maybe it’s just because I’m assigned to a team creating a Pattern Library here at Sears Holdings…I feel like I see the term everywhere. During interviews with our audience (employees), the definition of the term stuck out as […]


Reminder: you are not your audience

I recently read this WSJ article about how teenagers use technology. My takeaway – a reminder that each of our life experiences inform our responses and actions when faced with something new. I recalled previous conversations with family about the content of social media posts effecting employment screenings.  For a person in their 60s, life […]

5 things working in customer service taught me about users

            What follows are a short list of truths and guidelines gleaned during my time working in customer service management and designing service-related features at an internet retailer.  This perspective is somewhat unique here at Sears UX, so I thought sharing might help; plus “Top 5” lists are easy 🙂  […]

Pho at Big Pho / Green Apple Grill – Lunch Favorite

  A number of the UX team here at Sears Holdings have a soft spot for this place. It’s a bit of an adventure to find it, which adds to the experience. Someone basically has to give you a tip on the place, or you’d never know it was there. Want some of this?:   […]

Shop your way - the next Sears Roebuck & Co?

Shop Your Way – the next Sears Roebuck & Co?

…not sure about that title, but maybe it got your attention? Recently, Members of UX team here went to a presentation by Hugh Dubberly, presented by IIT. (Thank you both). It was one of the more impactful I’ve been to in years, and made me look at many things with a new perspective. I’ve found […]

Recipe writing best practices

Do you cook much?  How often do you try new recipes? This month, I used two cookbooks that were new to me. Recipe 1: Savory – Pork & Coconut Soup by Stephanie Izard.  Recipe 2: Sweet – Rosemary Shortbread Cookies by Martha Stewart (ok, maybe a little savory too) I had a frustrating experience with […]