#TBT – Sears 1981 Tele-Shop Catalog Laserdisc

I think by now, you may have seen the ultimate in Sears TBT to hit YouTube. It was the first of it’s kind (and last), the first ever laserdisc catalog. ...

Brainstorming — techniques in idea discovery

  Brainstorming is a way to energize the creative process of problem solving. I’ve participated in many sessions throughout my career, have also lead a handful and each experience has ...

#TBT – Sears and My Little Pony

As a self-admitted Brony, I am happy to say that I really like “My Little Pony”. There is a huge number of us out there, I promise! Google it! You’ll ...

Homepage copy first draft for searspatternlibrary.com

“Patterns” and “Pattern Libraries” in UX – a call for terminology alignment

Alternate title: “…ruminations on where we are today” In my previous article, I mentioned a terminology struggle around the use of the word “Pattern” for our enterprise style guide – ...

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UX Practice Director

Karol Czyrka

I am 15+ year veteran of designing user experiences. I started my career in the field of interior design and architecture and have transferred my skills to the digital space. In general, I love beautiful things. Specifically, I am passionate about making things easy to use. My philosophy is that I am the advocate for the user, and I need to make sure their goals have equal voice at the table with technology and business goals. When I am not working, chances are you will find me planning a vacation to a far flung corner of the world. My hobbies also include cooking, baking and eating. Photography plays a role in both of these and I have plans to create my own cookbook soon. Last, but not least, my personal philosophy is that a new pair of shoes is always a good idea.